Jun 6, 2023
Are past mistakes holding you back from achieving voice over
success? Join Anne & Lau on this episode of VO BOSS, where they
discuss how to turn missteps into valuable learning experiences.
From investing in a voiceover demo to navigating social media
mishaps, discover the importance of apologies, accountability, and
self-compassion in personal and professional relationships. Learn
how admitting to our mistakes can elevate connections with others
and avoid the pitfalls of impulsive responses on social media. Tune
in to embrace growth, mindfulness, and self-compassion on the
journey towards success. Bosses, don't let past mistakes hold you
back.
Transcript
It’s time to take your business to the next level, the BOSS level!
These are the premiere Business Owner Strategies and Successes
being utilized by the industry’s top talent today. Rock your
business like a BOSS, a VO BOSS! Now let’s welcome your host, Anne
Ganguzza.
Anne: Hey, hey everyone.
(audio
blip) VO BOSS podcast and the BOSS Superpower series. I'm your
host, Anne Ganguzza, and I'm here with my BOSS co-host, Lau
Lapiedes. Hey, Lau.
Lau: Hey everyone.
Anne: Yay!
Lau: So good to see you, An Happy Saturday.
Anne: Yes, Lau, happy S--
(audio
blip) Lau, guess what happened to me this week?
Lau: What happened, Anne?
Anne: Lau, I made a mistake.
Lau: Oh no. You never make mistakes.
Anne: Well, no Lau, actually, I make mistakes all the time.
(laughs)
Lau: Don't believe her
--
Anne:
(audio
blip) Do. And you know what? Of course, nobody wants to make
mistakes, but I'm glad I made this mistake because I learned a
whole lot, Lau about how I can maybe not make that mistake again,
or take
(audio
blip) when I was making the mistake and make it better and improve
it. And I get students that come to me, new students that come to
me quite a bit, that say, gosh, I wish I knew then what I know now.
And I would never have done that.
I'd like to address that because let's take one example. One
example is students that come to me and say, I never should have
made that demo. And I had somebody listen to it and they said, no,
no, you were not ready to make that demo. And they just come to me
with all
(audio
blip) shame and remorse, and I get that, but I don't think it's
worth anyone beating themselves up over, because honestly, we
learn, you know, if we always take a look at what we do in life,
and we learn and we made a mistake,
(audio
blip) so you know, so much better
(laughs).
And you can then progress and move forward.
And so I want all of those students who ever, ever came to me or
ever came to Lau and said, oh God, I wish I hadn't have done that.
I spent all this money and it was just a waste of my time.
And
(audio
blip) don't beat yourself up over it. Because honestly, I think
that there is such a value of information, just such a value in it.
And consider it, like we were talking before, Lau, consider it an
investment in the real grand scheme of things.
(audio
blip) been a few thousand dollars. But if I were to sit back and
look at where have I spent a few thousand dollars in my lifetime,
house, car, those kinds of things, I mean, honestly, consider an
investment. Lau, what are your thoughts?
Lau: I couldn't agree
(audio
blip). I would even argue is there such a thing as a mistake?
Because when you really think about that, we give a name and label
to something that happens from us, to us, with us that is superbly
uncomfortable and then
(audio
blip) toward us in our perception, it punishes us. But was that
thing an actual mistake?
Anne: Sure.
Lau: I don't know how to answer that because I do feel there's
lessons to be learned in the process of the, I'll give it air
quotes, the mistake
(audio
blip) more painful than others, but really, really necessary as we
journey through life. Like if we didn't do that, we wouldn't know
what rewards really are.
Anne: Right.
Lau: We wouldn't know how to really build our business. We wouldn't
really know that. Right? So comparatively speaking,
(audio
blip) and oftentimes as you know, when you make those mistakes,
they're fantastic. Like you're hired for them, you're celebrated
for them. It's like, whoops, I did that in my business. How could I
have thought that? Oh my, wow. People love that. They want that.
Right?
(audio
blip) I would venture to say, take a step back and really say what
is a mistake and what are the mistakes in the mistake that make it
a mistake? That's really important. But getting back to your
investment on demo, I'm with you all the way. I do not
(audio
blip) corner and cry over a demo.
Anne: Yeah.
Lau: Process, process, process. Your first demo, your first
demos
--
Anne: Yes. We all started somewhere.
Lau: They're never gonna be super, super high level pro because
guess what? You don't have the experience yet. You're moving
towards getting that experience.
(audio
blip) Like if you went to college or grad school or trade school or
you were an apprentice, you are working on working. So the working
to get the working is never a waste of time. It's always, what are
you putting into it? What are you getting out of it? How has
that
(audio
blip) work for you? Rather than saying, oh, everything's got to be
about that one demo. It just isn't. It's like a work in progress.
Your whole life, your whole business is a work in
progress.
Anne: Right? And it's very much like you don't know what you don't
know. And so you cannot
(audio
blip) blame yourself for something that you didn't know. Now, maybe
if you're just starting out and you're lucky and you're listening
to our podcast, the BOSS podcast, you'll hear this discussion and
you'll say, oh, okay, so maybe I'll wait a little bit before I make
that demo.
(audio
blip) truly believe that sometimes when you make an expensive
mistake, it's a mistake that you are not apt to repeat ever again
or quickly. That is for sure.
I know sometimes, like I used to pay money to a personal trainer,
right? Because it was the only way I knew
(audio
blip) go and work out right and do the things that I really needed
to do to move forward and to progress forward and to really improve
myself. So in a way I was like, yes, I'm gonna pay to kind of get a
little beaten up. So, it's okay. It's okay. And I just don't
(audio
blip) into this to, to ever feel regret about anything because
there's always those lessons as you mentioned that you learned.
Maybe you learned about a process that did not work for you.
Right?
And so now you'll move forward and you will
(audio
blip) to work with longer so that you can improve upon your
performance before you go ahead and record another demo. And again,
like I said, when it comes to demos on our performances, we're
always improving. We're like those continuous students, like the
never-ending student
(audio
blip) learning our craft and enhancing and improving it. And so at
any point, you're never quite as good as you'll be today. So unless
you're gonna make a demo every single day to keep yourself
refreshed on that, I would say take it with a grain of salt. Take
it as a lesson. And
(audio
blip) also maybe it was a demo that did not represent the genre
very well, or it was maybe a, a demo that didn't have today's
standards or current relevant scripts. Or it just might have been
something
(audioblip)
done it and had somebody listen to it and they commented on it.
Guess what? That's another learning experience.
So.
Lau: And guess what? Doing a demo as one example is like a little
work of art. It's a vocal portfolio.
Anne: Yeah.
Lau: So there is artistic vision. There's
(audio
blip) no matter who you're working with, whoever your team is of
engineers and coaches, some care, some don't care. Some are
experts, some are not experts, and there's everything in between.
It's like working with an expert painter or working with an expert
dancer. There's all
(audio
blip) that go into unlocking your potential, unlocking your talent.
Maybe they're great at that, maybe they're not great at
it.
Anne: Yeah.
Lau: Maybe they're mediocre. Whatever the case may be, it really is
on us you meaning you to put
(audio
blip) to your process. Because when you walk away, it's your
process. It's not really theirs.
Anne: Right.
Lau: They're not gonna claim it anymore. It's your process to say,
what did I do? Did I put it in time?
Anne: Sure.
Lau: Did I rehearse? Did I practice? Did I take it serious
(audio
blip)? Did I do all the due diligence boxes and check that off to
bring out the best outcome? Or was I learning how to do that? I
wasn't quite there yet. As a lot of people in school, in college,
in grad school; sometimes they don't show up. Sometimes they fail
tests. Some
(audio
blip) and they're learning how to discipline themselves, how to
commit to a process and who they're identifying as a talent. What
is a talent, what is a business person, what is a VO? I mean,
they're learning all of that. So you gotta give your
(audio
blip) to learn.
Anne: Yeah.
Lau: You can't be perfect. You can't know everything. There's gotta
be space. And as you said, we're students over a
lifetime.
Anne: Yeah.
Lau: We're not just students for a first demo. We're students. And
if those of us who own a business, and I know many listeners own a
business, you are always learn
(audio
blip) that one. Just when you think you know as much as you need to
know, then the whole script flips on you.
Anne: Yeah. And you know, I don't mean to make light of people's
investments, so I don't want any of the BOSSes out there to think
that I'm making light of a few
(audio
blip). But I will say that when you compare that to, you've beaten
yourself up over and over and over again. And maybe it even deters
you from getting into what it is that you've always wanted to do in
your lifetime
(audio
blip) that's a higher price in a lot of ways. And I think that of
course, before you make any investment in anything, not just
voiceover, I think that you have to come at it with an educated
point of view. You have to educate yourself as much as possible
before you make that inve-
(audio
blip). Just, I think if we all kind of take that lesson, right,
with anything, I think it at least helps us, so that we know that
we've investigated what other common mistakes in
voiceover.
Maybe people buy the wrong equipment, right? Or they
(audio
blip) doesn't suit their voice. Well, this is why you can return a
lot of things. So if you made the smart investment, if you've
educated yourself and purchased with a vendor that allows you to
return within a certain amount of time, then you have that option.
If it does not work
(audio
blip) that you can then return it to get your money
back.
And there's always selling. I mean, I made many mistakes with my
equipment, especially my travel equipment. I tell this story over
and over again. I bought every new gadget that there was that was
tiny and small so that
(audio
blip) I could have a convenient, tiny little mic. And whenever I
would go, I could never get it to sound worth anything. I could not
do that. And I spent so much money. But here's the deal. I spent
the money, but then I was able to sell the equipment that if
you
(audio
blip) I was then able to sell it or donate it. And so lesson
learned.
Lau: Lesson learned. And there are even much more sophisticated
mistakes that we think we're making. And that is in human
communication. Now, I won't even say the business of it. I'll say
the com-
(audio
blip), that's in the emails you're sending and
receiving.
Anne: Oh yes.
Lau: That's in your invoicing, that's in your sales, you're
building of rapport when you're live at a conference. All of that
stuff has layers of nuance and layers of sophistication to
it.
(audio
blip) if you are present and focused, when you've said something
that just doesn't land right on someone. Doesn't mean you're
offending them. It doesn't mean it's inappropriate. It just means
you're not tracking, you're not on the same track. And how do I fix
that? How do I
--
Anne: Yeah.
Lau: — turn around and pivot from that. I don't believe it's a
mistake, but in your perception, it feels uncomfortable. Like, why
did I say that? Or why did I respond in that way? Or how come I
didn't get back to them in seven days when they wanted me to get
back to them in a day?
Anne: Right.
Lau: You know what I like to do, Anne? Very uncomfortable. And then
I learned how to do it. Just fix it right away.
Anne: Yes.
Lau: Just like you're gonna gimme a shot at the doctor’s, you're
gonna do whatever that's uncom- — just do it. Just do it. Don't
hold off and think about it. Right?
Anne: And when you do it, be human about it. Something you said
didn't land right. Say, for me, I'm always like, you're human.
Right? I'm sorry.
Lau: Yeah.
Anne: Maybe I should have said it this way.
Lau: Yeah. And you know what? When I apologize like that, which I
do a lot because I perceive that I did something wrong
--
Anne: Yeah.
Lau: Oftentimes the response is, please
(audio
blip) sorry, Lau. You were busy and rightly so, and I'm not first
on the list. And sometimes it brings out the humanity in other
people, when you're, you're not lowering yourself. You're actually
hiring your vibration by saying, I am a
(audio
blip) I'm a person that is far from perfect.
Anne: Yes.
Lau: But I'm a person that wants to connect with you authentically.
So if you can understand and forgive that perception of something
that wasn't done that was comfortable for you, then we can continue
on. And nine times outta 10, they're not(audio
blip) of it. They love you for it because if you're being real with
them. You're not saying, well, I didn't know, I didn't do anything
wrong. I'm taking accountability. I'm not a
--
no. I want them to feel like I'm like you. I'm not better than you.
I'm like you in a lot of ways. And that means
(audio
blip) oh.
Anne: Right.
Lau: Like what the right thing is right now. Could that be a
mistake? I don't know. That's all in the perception, I think, is
that a mistake or am I learning from that? Are they learning from
that?
Anne Right, right.
Lau: Are we deepening the relationship and communication? I'd like
to think we
(audio
blip) really a mistake. It's more of a mishap.
Anne: Yeah. And if there is a mistake that has been made like that,
and you have offered an apology or an explanation, or your attempts
to fix it did not fix it, then I think sitting back and then just
trying to take a deep breath, and
(audio
blip) maybe that wasn't meant to be in this particular timeframe,
or maybe it just wasn't meant to be. I mean, I've had relationships
where I don't know what happened. I've tried to go and be human and
apologize and just work
(audio
blip) just didn't work out.
Lau: And that's okay.
Anne: And that's okay. I mean, that's going to happen. And I think
what we need to really focus on is not necessarily the fact that it
happened, but how can we move forward? How can we grow? How can we
feel okay? I think
(audio
blip) oh, I either feel bad or I feel ashamed, or I feel stupid for
a lot of that type of emotional baggage and beating up, that's
where I want to feel better about myself. What do we do
then?
Lau: Well, I'm a big fan of express. I think expression is so, so
important. It sounds a little silly to say that because our whole
field is about expression, but so much of the time, especially as
performers, will mask up who we really
(audioblip)
official thing versus say, let me quickly get in touch with how I'm
really feeling, and maybe have a sounding board. So if I have a few
safe people that I can talk to about it, that can sound me out
quickly. Like, get me in my right mind again, so to speak.
(audio
blip) move on from it quickly rather than holding onto it and
letting it fester. And I find solving it relieves the stress. It
relieves the heaviness. Like, why did that go wrong? I was
terrible. It was a
--
no, let's just fix it and let me talk about it and express it to
the right
(audio
blip) who can offer me sound advice, no pun intended. Sound
advice.
Anne: Yeah, yeah. And I think also, when we're talking about
perceived mistakes in either face-to-face networking or
relationships, but also on social media, did I post something? Oh
my gosh, that was
(audio
blip). I can't erase it. I can't take it back. I, I can't delete
it.
Lau: Yep.
Anne: How do I backpedal, or how do I recover from that? I think
that the written word, we've all been using it long enough that we
have to approach that type of communication with a little
bit
(audio
blip) forethought. Right?
Lau: Yeah.
Anne: A little more thoughtfulness before we type, before we press
that enter key, just stop, take a breath. I've had to really learn
to do that in the last 10 years, I would say. Because there have
been times on social media where I've been triggered
(audio
blip) to like type something is a fast response and, and I
literally have to just get up and walk away. And I find that that
is the best cure for me is to get up and walk away. Take a big deep
breath. And a lot of people, as you know, have chosen, they, they
get off the platform for
(audio
blip), and I think sometimes that's a very smart thing to do in
terms of before you type something that you might not feel good
about later on.
Lau: Agreed.
Anne: And there are ways though too, if you have to try to type
your way back into good graces, I
(audio
blip) ways that you can do that. But you have to be careful. And
sometimes it's best to just get up and walk away. And then give it
a few hours, a few days, whatever, take a breath and then go from
there. Really.
Lau: I agree. I think the time that we spend beating ourselves
up
(audio
blip) mistakes is time not well spent. It's really, if you wanna
reflect, if you wanna say, I'm gonna journal about this, I'm gonna
express this, and work it through, and come to something that's
meaningful, something that's useful, and something that is
potentially fixable, that's
(audio
blip) versus sitting there and stewing in, oh, I'm upset, I'm
uncomfortable. It was awful. And they don't feel
--
and oftentimes, here's the funny thing, you and I spoke about this
recently.
Oftentimes that thing, that circumstance is turned around quicker
than you think
(audio
blip) together again. All of a sudden they're asking you about
whatever is, if it never happened, and you think, wow, did we have
that conflict? Wow. Were they upset about this? Because all of a
sudden they're coming to me for something else. So sometimes our
perception as creatives is
(audio
blip) proportion. It's very histrionic, it's dramatic. It's larger
than life. And someone on the other end does not perceive it that
way oftentimes.
Anne: Sure. Absolutely. Absolutely.
Lau: It's much lighter and less to them. Now if they go over the
top, and they're crazy in histri-
(audio
blip), you're noticing that you're saying, okay, there's a lesson
in that this may not be the right client relationship, colleague or
friend.
Anne: Sure.
Lau: Because this circumstance does not warrant that
response.
Anne: And I think you bring up such a good point, especially when
we are dealing with
(audio
blip) to us in our voiceover bubble, right?
Lau: Yes.
Anne: We have certain things that are very important to us, right?
Things that like I need to hear back. When will I get paid? All of
those. There's lots of those things. When in fact, a lot of times
your client
(audio
blip) things on their plate. And so if you're not hearing back any
feedback, if you're not getting paid within a certain amount of
time, there are usually things that are going on that we are very
unaware of. And I know that a lot of times, I'll have to even sit
back and just
(audio
blip)
--
there are some clients, believe it or not, that you think you
didn't get paid and that was a mistake, and you wanna make sure
that that is made right. But in reality, they have a 90-day net
terms. And so really I think that it's one of those things that if
you can
(audio
blip) and communicative, that will absolutely help anything that
might lead to a mistake, or you just saying something that, or
accusing that they haven't paid you and it's unjust. I think that
that is something that we all need to just sit back, take a
break
(audio
blip) and communicate.
Lau: Thank you for saying that one, Anne. That's brilliant. Don't
assume the worst in people.
Anne: Yes.
Lau: Assume the best in people.
Anne: Yeah.
Lau: And even if it is the worst, live in that great river that in
Egypt we all love. And that's
“de
Nile,” a little bit in denial. Willie Wonka land and Wizard of Oz
teaches us something. It's like, assume people are good. They're
not evil, they're not out to get you. They're busy, they're crazy,
they're forgetting, they're this or that. Now what if they are
pulling something into
(audio
blip) what? It's okay. Forgive them, move on. It taught you
something. It taught you don't work with them. That's what it
taught you.
It taught you to look for signs in others that they taught you what
those signs are of danger, of unsafety
(audio
blip) ever. God forbid, nothing serious happens to your person, if
they're cheating you outta money or whatever. It's a bad thing.
It's not to lessen or lighten that. And it's a terrible feeling to
feel victimized in that way. But move ahead of it and say, okay,
that made me feel bad
(audio
blip) and unethical, but what did I learn in that, that I can then
install in my business, in my tactics, in my profession, and teach
others so that that doesn't happen as much as possible? It happens
once in a while, but we can alleviate it
(audio
blip) in the signs of it.
Anne: And you know what, Lau, in my over 15 years of working in
voiceover, I have never not gotten paid. And so always trusting the
good in people. And also, when I vet my clients, I do have a, a
certain set of standards that I
(audioblip)
make sure that there is somebody at the other end that I'm
communicating with. And it's not just a person through email that
is inquired, how much will this job cost? Or can you do this job by
tomorrow? Here it is. I have policies that I have in place where I
demand payment upfront
(audio
blip) clients that are new.
And what's so interesting is when I have that in my terms of
services, that I demand full payment upfront, I get it.
(laughs)I've
gotten paid within the first five minutes of securing a job before
I've even recorded it.
(audio
blip) I've been very fortunate, I would say, but I also have been
what I consider to be, well, I've taught myself to be savvy in
terms of who my clients are, in making sure that I'm gonna be
working with someone that is going to reciprocate. If I
provide
(audio
blip) they will reciprocate and give me payment. And so thankfully
and gratefully, I can say that I've not encountered any mistakes
because I think I've always been open with my communication, and I
think that's an important thing. And had I not been open
(audio
blip) communication, I would've found out right away things might
be different.
Lau: And that's experience. That's time. It's being seasoned, it's
experience. And it takes most people, including myself, time to
work through that, learn that,
(audio
blip), see what the best practices are for you. See if you can be a
psychologist and really listen to people, watch people, watch for
cues. Focus in on it. Don't just get lost in your own head or your
own services, your
(audio
blip). Listen, because oftentimes you can pick up these cues before
something bad actually happens.
Anne: Yes.
Lau: And oftentimes the mistake is simply like, I'm just not paying
attention.
Anne: Paying attention.
Lau: Yeah. Let me be honest. I could have caught that if I was
really in
(audio
blip) with what they were saying and doing. But what I was doing
was, and women are notorious for this, I was lying to myself. I was
saying, oh, it'll be okay. Oh, that didn't happen. Oh, they mean
this. Oh
--
I was interpreting it in a whole way that it
(audio
blip) way, and then when the boom hit, and I said, wow, that really
happened, I look back and I say, well, could I have caught that
earlier? Most of the time it's yes. Most of the time it's me
sugarcoating the situation. So there's that. There's that in that
mis-
(audioblip)
to happen because I need to learn that lesson. Give people the
benefit of the doubt. Be good to them, but also don't sugarcoat
things too much and see them for what they are when they reveal
themselves to you.
Anne: Exactly. Exactly.
Lau: Right? Oh, fantastic. We're turning into psychologists.
(laughs)
Anne: Mistakes are good. Mistakes can be very good. Mistakes are
learning experiences. And I think really, BOSSes out there, I think
to become even better BOSSes, right, we need to make mistakes. We
need to learn and we need to grow and move forward.
(audio
blip) else do we want for our businesses? Right?
Lau: There it is.
Anne: There it is.
Lau: You wanna learn and grow and thrive. And we have to go through
that process in order to do it.
Anne: Good talk, Lau.
Lau: The best, as always.
Anne: Ah, you know, BOSS
(audio
blip) mission, big impact. 100 voices, one hour, $10,000. What is
Anne even talking about? Oh, four times a year. By the way. Visit
100voiceswhocare.org to find out more. All right. Big shout-out to
our sponsor, ipDTL. You
(audio
blip) can connect like BOSSes, like Lau and myself. Find out more
at ipdtl.com. You guys, have an amazing week and go ahead and make
those mistakes, and we'll see you next week. Bye.
Lau: See you next week. Bye.
Join us next week for another edition of VO BOSS with your host
Anne Ganguzza. And take your business to the next level. Sign up
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